Archive for July, 2010

Ohio Optometrist Providing Eye Care and More in Jamaica

July 30th, 2010

A Marion, Ohio optometrist aims to provide improved medical care and spiritual enrichment to an impoverished population in western Jamaica.

Dr. Doug McCloy, of the Marion area, returned a month ago from his latest Work and Witness program trip to the Caribbean island nation for the Church of the Nazarene. McCloy, whose office is at 254 S. Main St., lives with his family five months of each year in Jamaica, providing optometric care.

“It’s like a calling in my life,” he said, adding patients may wonder why he’s not in Marion all year long. “It’s so rewarding down there because you really are dealing with people who have less ability of taking care of themselves than we do. Glaucoma, cataracts, diabetes are often going undetected or untreated.”

Optometrist Dr. Doug McCloy poses with some of the glasses that have come in from around the country to be cleaned, recycled and sent overseas. (Photo by Bill Sinden/The Marion Star)

As the Nazarene church’s ambassador for North America, McCloy has welcomed the responsibility of helping to coordinate mission teams to complete construction of Gamertsfelder Mission Centre in Frome, Jamaica. He carries the torch first picked up by the medical facility’s namesake, Dr. Paul Gamertsfelder, a Gahanna optometrist who made more than 60 mission trips. His first was in 1973 to Panama; one of his latest was in 2009 to help build a three-floor medical facility.

McCloy said the mission center honors Gamertsfelder for his selfless service to those in need.

“The mission will meet the physical needs of the people at the same time reaching their spiritual needs, as well,” he said.

The medical facility will have child care on its first floor, primary care – including treatment for vision, dental, medical and obstetrical-gynecological needs and a surgical area for removal of cataracts and general surgery – on the second floor, and conferencing, education and banquet facilities on the top floor.

McCloy described it as an “all-inclusive mission center.”

He also delivers to residents in the Jamaican community used eyeglasses donated from across North America to his Marion office, where the eyewear is cleaned and sorted.

“He’s awesome. He’s very enthused about whatever he’s doing. He’s just one of a kind. I can’t find words to describe him: Very committed, very hard-working, very innovative, easy to get on with. He has a heart, compassion, and he is one of a kind. I don’t think we could have too many Doug McCloys around.” said Rev. Jennifer Brown, assistant superintendent for the Jamaica West district for the Church of the Nazarene.

Brown said McCloy was responsible for rejuvenating mission team work in the Frome area “after we had not had many for more than a decade.”

The experience has been spiritually rewarding for his family, McCloy said. Wife Rhonda and their children, Griffin, 11, Max, 9, Kyla, 7, and Abbi, 8, a Jamaican child he and his wife adopted, receive home-schooling as they divide their lives between Jamaica and Marion County.

While he could operate his office full time in Marion, he said the mission work is too important.

“This last time we got to see a 9-year-old boy who was blind get his sight back because of cataract surgery,” he said.

Similar results for other Jamaicans bring similar rewards.

“To see these people’s faces when that patch comes off …,” he said, adding he doesn’t take his eye off the Marion practice. “I can’t walk away from that. It’s worth the sacrifice.”

Meanwhile, the Gamertsfelder Mission Centre adds to the legacy of its namesake and McCloy’s, too.

Brown said, “It’s going to create a very big impact.”

by John Jarvis
The Marion Star

Diet Eyeglasses: Wear Glasses and Lose Weight…

July 29th, 2010

Anything to lose a few pounds, right? Well, clearly many around the world embrace that philosophy very literally because a plethora of outrageous weight loss gadgets and gizmos continues to proliferate the market.

Some, like various unregulated pills and potions, can be dangerous; others are just downright weird… and, dare I say, a waste of money that prey on the hopes of everyone who wants to find a magic weight loss solution that doesn’t require the tried-and-true method: exercise and healthy eating.

Here are five of my favorite crazy weight loss products:

Diet Glasses

These glasses are designed to make food appear less appealing than it would without the glare of the blue-tinted lenses. Apparently there’s some psychology research that backs up the claims behind the glasses, but no claims of weight loss from the glasses have been backed up with any authority.


Calorie Breath Weight Loss Program

By blowing into this phallic-inspired device, you can supposedly huff and puff your way to fitness in just five minutes a day. I wouldn’t hold your breath waiting for it to work though.


Diet Soap

Just sit back in the tub, relax, and wash your fat away. That’s the promise of Aoqili Diet Soap. They claim you can achieve a 20 percent reduction in body fat. If only it really worked, I’d be the cleanest chick out there.


Small Bite

If it’s your big mouth that’s getting you into trouble, you could always try Small Bite, which is described as “a revolutionary weight-loss treatment based on temporary (6-9 months) placement of an invisible oral device, creating a different habit of eating.” Basically, it makes you take smaller bites of food. While the video does sound convincing, it also sounds a little too good to be true. If you’re chomping at the bit to try it, you should know that it’s still awaiting FDA approval.


Dumbbell Phone

Another one from our creative Asian friends, the Dumbbell Phone is a 10-pound weight you can attach to your phone, so when you lift it up and down all day long, you will get a little extra workout in. Unfortunately, it won’t fit the cell phone in your pocket. I think the first part of the product’s name says it all — dumb!

by Julie Ryan Evans
thestir.cafemom.com

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Foundation for Eye Health Awareness Hosts Eye Health Summit

July 29th, 2010

The Foundation for Eye Health Awareness hosted the second Eye Health Summit on July 20-21, 2010 at the Hyatt Regency O’Hare in Rosemont, Illinois. Themed From the Foundation Up, the Eye Health Summit provided its 150 attendees with an opportunity to participate in small group and breakout activities, as well as a number of networking breaks. Mike Daley, president and executive director of the Foundation, along with board members, welcomed Summit attendees at a ribbon-cutting ceremony held at the opening reception.

Foundation President Mike Daley welcomes attendees.

“Cutting the ribbon symbolically opened the doors of our new educational foundation to members of the vision community to participate,” said Daley. “With participants ranging from non-profit organizations to manufacturers to managed care plans, the Summit brought together key decision-makers from throughout the vision community.”

Board Members participate in a ribbon cutting ceremony.

This year’s format included a keynote speaker, Lynn Vos of Grey Healthcare Group, who addressed trends in healthcare communications. Foundation board members Barry Barresi, OD, PhD, Wally Lovejoy, Greg Marko and Dave Sattler gave a history of the Foundation, summarized current activities and spoke about future plans.

Eye Health Summit attendees also had a chance to learn about the Think About Your Eyes campaign, which the Foundation will begin managing in 2011. The Think About Your Eyes presentation highlighted the campaign elements, including advertising, web and social media outreach, public relations and market research.

Foundation Board Members with the Think About Your Eyes character.

The afternoon breakout sessions allowed members of the vision community to provide suggestions and direction on future activities of the Foundation. Select participants were invited to participate in focus groups that evaluated an upcoming Think About Your Eyes television advertisement. The remaining participants met in discussion groups that came to consensus and gave reports on the top three tactics the Foundation can use to communicate with the vision community and consolidate resources to help increase eye exams.

“This year’s Summit showed that we have individuals from all areas of the vision community who are committed to improving eye health among all Americans, especially those at risk of eye disease,” said Barresi, chair of the board of directors for the Foundation for Eye Health Awareness. “The enthusiasm created at the event was carried into our board meeting the next day where we set strategic objectives for the organization that we look forward to refining and sharing with the vision community in the coming weeks.”

ehafoundation.org

Eyewear Made to Meet the Needs of the 21st Century Male

July 28th, 2010

When it comes to their eyewear, men cannot plainly compromise. Comfort, fit, durability and of course style all are priorities when choosing men’s eyeglass frames and designer sunglasses. When it comes to styling – ‘old is gold,’ as classic designs like Aviator and double brow-bar are back in fashion, but with a makeover to suit the contemporary times. Today eyewear of different shapes and sizes is made to meet the needs of the 21st Century male.

Tifosi Optics
The stylish lines of the Helo sunglass make it the perfect low profile piece for a day on the water, greens or around town. The lightweight frames and spring hinges provide wearing comfort while the polycarbonate lenses offer impact-resistance and 100 percent UVA/UVB protection. Helo is made to fit small and medium sized faces and is available in colors Matte Gunmetal, Silver and Matte Copper. tifosioptics.com


Chrome Hearts
Dixie Normus has a classic wrap style with all the elements of true Chrome Hearts style: a guitar pick end piece, a sterling silver dagger temple detail, Zeiss lenses, and all the quality and craftsmanship you expect from the Chrome Hearts range of products. No detail or cost is spared in the development of the collection. chromehearts.com


Luxottica
The Persol PO 2897V is a classic acetate model that combines clean lines with undeniable features. The color combinations range from eternal dark Havana, speckled Havana and Black to the more highly colored versions of Green and Burgundy. luxottica.com


Eastern States Eyewear
A new style demonstrates Jaguar’s abilities for catering to gentlemen both young and old. Featured are several models, Jaguar 35024 (shown), with eye sizes of 57 or larger; one of which is plastic and one constructed of pure titanium; all demonstrate Jaguar’s strength of providing men with larger faces fashionable, high end eyewear. The addition of titanium expounds on a new concept that has strongly grown within the brand in the last year. eseyewear.com


Marchon
The Michael Kors Men’s Signature Collection introduces a new classic sun style design. The distinctively handsome Tahiti MKS137L is a streamlined aviator sun style crafted with rich leather temple arms debossed with the Michael Kors logo and an enamel top bar. marchon.com


Marchon
The Michael Kors Men’s Signature Collection also introduces a new classic optical design. The optical style MK600 is a complete zyl vintage style offering an attractive masculine look with its clean design and understated logo on each temple. marchon.com


Safilo
Based on the original designs of the historic Carrera sunglasses that were so successful in the Eighties, this capsule collection features four new aviator styles that are all made from their original molds. Known as the Champion (shown), Gipsy, Safari and Cup – these offerings are available with gradient lens colors that take these retro looking shades even one step closer to the originals. safilo.com


Tura
With rich tubular zyl temples, an oval shape offering depth for progressive lenses, integrated spring hinges and memory metal bridge anchored by a micro pipe – the Tourneau model T064 offers fashion, function, comfort and technology to today’s man. Available in eyesize 49/20-140 and in three rich colors; Brown with Dark Horn, Semi-Matte Gold/Tortoise and Gunmetal with Black. tura.com


Aspex Eyewear
The ET864 from the EasyTwist collection offers comfort and durability with a sleek modern look. This model is the embodiment of technology and style blending together to create a fabulous frame. Laser cut temple designs, a classic rectangular front and a virtually indestructible bridge; this frame is guaranteed to fit the lifestyle of any man. aspexeyewear.com


Modo Eyewear
At a time when the “vintage” style is in trend, MODO introduces an elegant retro-inspired collection revisited into a modern style. Round and oval shapes reminiscent of the 30s and 40s are brought to present through sophisticated and elegant details. The collection has 4 new styles between full titanium frames and titanium/acetate combos. Colors range from classics like Black, Tort and Reds to innovative colors like Tangerine, Plum and Chocolate. modo.com


Charmant
Z-Titanium is a high strength and high elastic titanium zirconium alloy. The overall frame design is clean and sleek revealing the wearer’s refined taste and ability to recognize status. The new release includes model ZT11730, which is a rectangular rimless frame with a double bridge. It is available in Brown, Gray and Silver. charmant.com


Match Eyewear
The Float 2583P style features the flexible, durable and light weight TR-90 material in the checkered patterned temples, providing a perfect comfort fit for the frame wearer. It is constructed in stainless steel with nylon, semi-rimless, geometric lens shape, featuring a slim line frame front design and minimal silicone nose pads. Float 2583P is available in colors: Brown, Grey, and Black and in one size: 51-19-140. matcheyewear.com


Silver Dollar
The semi rimless CLD914 has a modern, rectangular eye shape that is flattering and fashion forward. The zyl temples feature a metal inlay near the end piece and encased spring hinges that provide flexibility without adding bulk to the temple. Colors available include Brown, Gunmetal and Black in eye sizes of 52-17 or 54-17 with a choice of 135 or 140 temples. sdoc.com


Viva International Group
GUESS by Marciano Eyewear introduces a new bold style to its fall men’s sunglass collection. The GU 6423, a full metal frame, features a distinct interpretation of the ‘G’ logo on the metal bridge. vivagroup.com


Viva International Group
GUESS by Marciano Eyewear also introduces GU 6425 to its fall men’s sunglass collection. GU 6425, a semi-rimless frame, features an embossed eagle crest that is prominently displayed on the frame’s metal bridge, creating a unique design element. vivagroup.com


ClearVision Optical
The BCBGMAXAZRIA men’s collection features 15 optical styles and 8 sunglasses, including the expressive, all acetate Milan design. Offering a polished front with a prominent bridge and a deeper yet contoured rectangular shape, Milan is a memorable design. Adding to its appeal is an interesting, burled laminated temple detail, which makes for an intriguing silhouette. Milan is available in two colors: Black or Brown and two sizes: 54/14/130 or 56/14/135. cvoptical.com

All men should be aware of the impact a nice pair of frames can have on their overall image. Every guy’s appearance counts for a lot, and makes a lasting impression on anyone who comes into contact with them, whether they like it or not. Your masculine patients will appreciate your expertise and knowledge in selecting eyewear that will bring the best overall look and comfort for them.

by Amy Endo, CPOT
ecpmag.com

Younger Optics Introduces ADAGE Short Corridor Progressive Lens

July 27th, 2010

ECP’s can now offer patients a progressive lens that fits into smaller, more fashionable frames, with some of the widest usable zones on the market! Younger Optics is pleased to announce the release of the ADAGE short-corridor progressive lens in clear polycarbonate, with a NuPolar polarized lens to follow soon. Some progressive lenses with a longer minimum fitting height do not appeal to patients who wish to wear a smaller frame. The new Adage lens, with a minimum fitting height of only 13mm, is ideal for smaller, fashionable frames.

Benefits of Adage Lens:

    • Minimum fitting height of 13mm (great for smaller frames)
    • Very wide near zone (generous reading area) for a short design
    • Large, functional zones (clear view in all areas)
    • 90% of add is reached at only 11mm below pupil
    • An effective blank size of 76mm
    • No secondary calculations necessary for use

The Adage lens has been designed to provide the wearer with an excellent and balanced combination of far, near, and intermediate zones. Compared to leading short corridor progressives, the ADAGE lens offers a more generous usable area. This helps the wearer get a clear view, wherever they are looking.

youngeroptics.com

Kenmark Launches My Timex is…Campaign

July 27th, 2010

Kenmark is launching a new campaign for its Timex collection: My Timex is… The campaign is an extension of Timex’s corporate campaign to show consumers the diverse offering of products available to fit everyone’s lifestyle.

Kenmark’s My Timex is…campaign is kicking off with new frames, new model imagery and new merchandising materials for Eyecare Professionals. Timex Optical offers something for everyone in four different segments: Max, Stretch, Women and Men. Each segment contains timeless shapes and contemporary designs for customers seeking both quality and style in their eyewear.

Max

An exceptional collection of larger frames for men with an emphasis on trend-right designs and adequate feel. Each frame offers extra long temples and spring hinges for additional head space and a more relaxed comfortable fit.

Stretch

Energetic and exhilarating styles created with one direction in mind – maneuverability. Frames offer technologically advanced metals that bend with you, whenever you go, whatever you do.

Women’s

Offer all-American shapes combined with soft feminine colors to compliment any face. Several frames are accented with genuine Swarovski crystals for added décor and elegance.

Men’s

Combine contemporary shapes with quality materials for customer’s seeking true value and appeal.

The campaign includes new model imagery of men and women wearing Timex Optical frames in their appropriate segments. Several models are also featured in Timex’s corporate campaign. Imagery will be seen on Kenmark’s website, advertising and marketing materials. New merchandising materials will also be unveiled including the following: logo block, 1-piece display/logo block, 3-piece men’s display and 3-piece women’s display. All items are complementary with a minimum purchase of frames.

kenmarkoptical.com

Food for Thought: Ending Free Services

July 26th, 2010

What do the following things all have in common?

    Replacing a missing temple screw

    Replacing a missing eye-wire screw

    A hinge repair

    Conducting a vision screening

    An eyeglass case

    Tinting a pair of old lenses

    Darkening a pair of tinted lenses

    Lightening a pair of tinted lenses

    Restringing a semi-rimless frame

    Adjusting a pair or two of eyeglasses

    Dispensing a trial contact lens or two

    Opening a for-sale box of CLs to provide a lens or two

    Tightening a screw

    Stripping a defective AR coating

    Cleaning a pair of eyeglasses

    Providing a replacement temple from your parts drawer

    Replacing nose pads that have turned green

    Replacing worn temple tips

    Making a lens or two, due to a doctor’s change of Rx

    Making a lens or two, due to a doctor’s change of Rx for the second time

    Making a lens or two, due to a doctor’s change of Rx for the third time


Take a good look at the above list of twenty-one things. Ask yourself the following question: What do those twenty-one, optically related products and services have in common? Give up? What they all have in common is that over the course of my thirty-year optical career, I or one of my colleagues has provided these products or services to a client (and even a non-client) free of charge. What is a “non-client” you might ask. Consider the following scenario. Perhaps it will sound familiar.

It is a busy Saturday morning as you work your way through the customers in your dispensary. You approach the next person and say, “Good morning. How may I help you?”

The man replies, “I sure hope you can. I was walking through the mall and my left arm fell off! Can you fix it?” You smile as you consider exactly what he just said as you assess the situation.

“Looks like you just need a screw…give me a second.” You go to your backroom, and a second turns into several minutes as you search for the proper size screw. You are having a little trouble finding one that fits – seems like the threads are stripped. You grab a nut and bolt, reattach the arm, snip the bolt, and file its sharp end. You notice his other “arm” is loose, so you tighten it. You spray the lenses with eyeglass cleaner and wipe them dry. You return to the retail area of the dispensary, and discover the man has sat down at one of your dispensing tables, and you notice Mrs. Williams (who ordered a $650 pair the other day) has arrived to pick up her glasses. She is forced to stand and wait since all your dispensing chairs are occupied. You hand the gentleman his newly repaired glasses and say, “Here you go.”

As he thanks you and places them on his head, he says they’re a little loose and asks if you would be so kind as to tighten them. Of course, you say, as you crank up your $350 frame warmer. You heat his zyl frame and your fingers work their optical magic. You once again spray them with some cleaner, grab a few more Kim-Wipes and make sure his glasses are sparkling clean. You place them on his head, do a cursory check behind the ears and ask if they feel comfortable. The whole thing from meet and greet to complete has taken about six-and-a-half minutes. Apparently feeling somewhat obliged, the man says, “Thank you so much. That feels perfect now. You really got me out of a pickle. How much do I owe you?”

“Oh not a thing,” you enthusiastically respond, “Glad to be of service. Maybe the next time you need some eyeglasses or contact lenses you’ll think of us here at Acme Optical.”

“Sure will keep it in mind…thanks again.” The man, who lives in Bangor, Maine and is vacationing in sunny Florida, gets up to leave. You will never see him again. Sound familiar? Perhaps it’s déjà vu?

If I had to guess, similar scenes play out across this country literally close to a million times every single day. It serves no purpose to rehash how and why our profession has evolved (or perhaps more accurately, devolved) into one that gives away so many goods and services, and so much time for absolutely no reward. I for one am a bit sick of it, and would challenge you to name of any other profession – retail, medical, professional, blue-collar, white-collar – that conducts itself in a similar fashion, or tell me why we should.

Imagine you pulled into a Chevron station across town and you told the proprietor that you thought you were low on oil. By the way, you would have discovered that yourself, I doubt he would have checked. Can you imagine him saying, here…have a quart or two…it’s on the house…and before you go, let me check you tire pressure and clean your windshield too! Money? Of course not, he did it all for free. As you pulled out, he said, “Thanks a lot. Next time you need some gas be sure to make it Chevron.” Yeah, right. How ‘bout one more?

You’re on a cross-country driving vacation, and you pull into Dr. Frank Del Sandro’s chiropractic clinic in Erie, Pennsylvania. After all, it was the first one you came across as your back started hurting. When you enter his office and are asked if you have an appointment, you say no, but you’re back is really hurting, and your chiropractor is 1,500 miles away. Can you help me out? Sure! Come on back here, let me see what the problem is. Push…pull…crack…crack…crack. Thanks, doc. What do I owe you? Nothing, you say! Gee thanks a lot. What a country!

Look, I know I’m just ranting here a bit, but while there are so many things I love about being an Eye Care Professional, I HATE the fact that we give so much stuff away for free. I HATE it! I know that most other ECPs hate it too. How do I know? I know because they bemoan it to me as I teach CE hours all across our country. I also know, however, that I cannot be the only ECP in my county, for example, that charges for adjustments, minor repairs, etc. It would take an almost 100%, industry wide, unified move to accomplish that; and that’s never going to happen.

There is however, a point to this rant. I do believe we are at a crossroad in our profession, and if we do not recognize it right now, five or ten years from now, that list of twenty-one things will double to forty-two. If we do not decide right now, uniformly and with resolve how to stop it, the list will double by simply inserting the words “that were purchased on the Internet” somewhere in each sentence.

At a session at Vision Expo, I heard an industry spokesperson claim that in 2009, of all the prescription eyeglasses purchased in the United States, 14% were purchased on the Internet; 14%! I about fell over in my chair.

In my humble opinion, we should ALL absolutely refuse to get involved with servicing, repairing, adjusting, or even touching a pair of eyeglasses that were purchased without the total involvement of an eye care professional from the start of the process…period…never…not even for compensation. If we were all united in this approach, within a few years the word would spread, and patients would begin to realize that whatever little money they thought they were saving by ordering a personalized, medical device over the internet, was money thrown away. We would then see Internet sales dwindle to nothing.

But I fear this is just one optician’s fantasy. Why? Because as I type this editorial, 37,000 feet in the air somewhere between Tampa and Philadelphia, some ECP five miles below me is servicing a pair of eyeglasses that were purchased on the Internet…replacing a screw…restringing a frame…making an adjustment…and the last two words that will leave that dispenser’s mouth will be…sadly…”no charge.”

by Anthony Record, ABO/NCLE, RDO
ecpmag.com

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Uninsured Musicians Get Free Vision Checks and Eyeglasses

July 23rd, 2010

The newest group to come to the aid of Austin’s uninsured musicians is Prevent Blindness Texas, which offered free vision exams and vouchers for prescription glasses on June 12, 2010.

About 200 Austin musicians were selected to receive the services through the Health Alliance for Austin Musicians, a nonprofit that offers care to 1,300 Austin musicians. This was the first vision screening for the musicians and future screenings are possible, according to Carolyn Schwarz, executive director of HAAM.

“We filled it really quickly because there’s a pent-up demand,” Schwarz said.

Musicians were surveyed and requested the service. “Some of them wear glasses that are just taped together,” said Jill McGuckin, a spokeswoman for HAAM.

With help from local eye-care professionals, the exams and vouchers were provided to HAAM members at Eye Physicians of Austin.

Alejandro Escovedo performing at the 2009 HAAM Benefit Day at Whole Foods in Austin, Texas.

“We are grateful for the generous support of local Austin eye care professionals such as Dr. George Thorne of Eye Physicians of Austin, Robert Wong, M.D., and many other ophthalmologists, optometrists, technicians and volunteers who donated their time to provide free eye exams on June 12,” said Debbie Goss, president and CEO of Prevent Blindness Texas, in a written statement. “We also thank our optical center partners from OneSight and the Luxottica Group.”

HAAM provides access to free and reduced-cost health cost to musicians through the Seton Family of Hospitals, St. David’s Foundation, the SIMS Foundation and Estes Audiology. The health care organizations donate that care, the cost of which is supplemented by donations and fundraisers, including the annual HAAM Benefit Day in which participating businesses contribute 5 percent of the day’s proceeds to HAAM.

This year’s HAAM Benefit Day — the fifth annual — is Sept. 21.

by Mary Ann Roser
statesman.com
preventblindness.org

Illinois Ophthalmologists Dedicate Facility to Serve Blind in Vietnam

July 21st, 2010

Nearly 300 blind and visually disabled individuals in the District of Vinh Linh, Quang Tri Province, Vietnam, will have access to services, life skills and job training as a result of a project sponsored by the Illinois Association of Ophthalmology (IAO) in partnership with the Global Community Service Foundation (GCSF). The Vinh Linh facility was dedicated today in a ceremony on the site in Quang Tri Province, and attended by three IAO officials and other interested individuals from the Chicago area and suburbs.

“I am especially proud of this project and the humanitarian dedication of the Illinois Association of Ophthalmology,” said Ronald C. May, MD, IAO’s program coordinator. “This area has continued to face economic challenges and major social challenges for the past 40 years, and the fact that Illinois ophthalmologists and patients have been willing to fund this project is a very good example of how people in two distant countries can work together to produce positive change.”

The Vinh Linh District sits virtually on top of the former “DMZ” (demilitarized zone) that separated the north and south during the Vietnam War. With a population of about 91,000, it is among the poorest areas in the country and continues to suffer the effects of Agent Orange defoliant, land mines and other unexploded ordnance.

The Vinh Linh Blind facility was funded by nearly 100 Illinois ophthalmologists and patients from throughout state – including many from Chicago and the suburbs – as well as the ophthalmic company Alcon, Inc., through contributions totaling approximately $60,000. The GCSF is a Fairfax, Virginia-based foundation dedicated to creating sustainable community development projects in Vietnam and other Southeast Asian countries.

Dr. May, a north suburban ophthalmologist and IAO’s project coordinator, received the association’s first “Humanitarian Award” for his ongoing efforts to help the people of Vietnam with the Vinh Linh effort and other projects to enhance the professional education of Vietnamese ophthalmologists.

In addition to dozens of Dr. May’s patients who made contributions, also of note is Nikki Katz, a 13-year old resident of Deerfield and the daughter of ophthalmologist James Katz, MD. For her Bat Mitzvah project, she raised $1,200 from friends, family and neighbors, including a booth at the Deerfield farmer’s market. Miss Katz and her family were among those attending today’s dedication ceremony for the facility in Vinh Linh.

GCSF President Marcia Selva credited her Quang Tri Province staff, particularly Nguyen Xuan Tam, who spearheaded the foundation’s work with local officials.

“The Vinh Linh facility will provide the blind and visually disabled individuals with life skills and job training so that they can be productive, independent members of the community and no longer a burden on their families,” Selva said. “The support from Alcon made possible a dedicated room that will be used for eye exams and cataract education and outreach. Selva noted that treatable cataracts is the top cause of blindness in the country of Vietnam.” she added.

Cataracts are when the natural lens within the eye becomes cloudy and impairs vision. In severe cases, the lens may become completely opaque. Cataract is treated by surgically removing the lens and replacing it with an artificial lens.

The Illinois Association of Ophthalmology is a statewide professional society representing ophthalmologists (Eye M.D.s) providing education, advocacy and public service projects. With headquarters in Vernon Hills, it has more than 400 members in Chicago, the suburbs and downstate Illinois. The IAO is celebrating its 40th year in 2010.

ileyemd.org

Tom Ford Eyewear Goes to the Birds: Autumn 2010 Campaign

July 20th, 2010

Imagine Alfred Hitchcock’s The Birds only with a topless Danish supermodel in the Tippi Hedren role. Then you’ll get a pretty good idea of Tom Ford’s bizarre but brilliant eyewear campaign for autumn/winter 2010, shot by the designer turned director himself, which sees the bespectacled Hoult puckering up to a crow and Beha breastfeeding one. This follows on from the previous, no less eye-catching spring/summer campaign which saw the lucky A Single Man actor teamed with American supermodel Carolyn Murphy, the former showcasing a range of dinner jackets and the latter wearing nothing but a Miranda Kerr-style tan line (and glasses). If only Tom Ford did opticians…

by Jamie Millar
gq-magazine.co.uk