Posts Tagged ‘Bioeyes’

BIOEYES—New Generation of Ultralight Frames From Pramaor

August 9th, 2012


A new generation of ultralight frames in beta titanium created to exaggerate the characteristics of strength, reliability, lightness, comfort and style.

Lightweight, Durable and Essential:
The new UNIBLOCK solderless components, created by grinding a solid piece of beta titanium, define a new level of strength and lightness in the rimless category. The total absence of soldering ensures components with clear and essential lines and gives the frame an extraordinary aesthetic value. The fastening pins of the lenses, being integral with the other part of the frame, can withstand extraordinary stresses without showing signs of cracking. The temple is connected to the hinge by means of the ingenious IDCS joint, which eliminates critical points such as soldering.

The Concept of Maintenance No Longer Exists:
The new patented ATOM III hinge has reached the record level of 50,000 open-close cycles without requiring any maintenance. Thanks to micrometer techniques used in the titanium processing we could patent a mechanism without screws, the critical point of all traditional frames. Guarantee of reliability and precision achieved by the use of high precision technologies and a new exclusive material inside the hinge, the MILATON, a result of the Bioeyes research.

Extremely Light:
The incredibly low weight of theses glasses improves the comfort and the quality of vision.

Design:
Pramaor transferred their forty years of experience as a manufacturer of quality frames and their expert knowledge of the materials into the design of this new lightweight frame.

Material, Shapes and Color:
New synergies between technology and style is search of elegant and original design solutions that combine multiple colours, shapes and materials.

www.pramaor.com

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Villa Eyewear Is Now The Exclusive US Distributor of Pramaor Eyewear Brands

July 10th, 2012

As of July 2012 Villa Eyewear entered in an agreement for the exclusive US distribution of Pramaor brands: Blackfin and Bioeyes.

PRAMAOR established in 1971 for the production of eyewear frames and sunglasses, immediately highlighting a constant technological innovation and a great commitment to quality, flexibility and reliability of the product.

With this strategies, in 1991 the company decided to take a new road, decidedly challenging but highly stimulating, towards a new frontier of quality and performance in the production of frames: TITANIUM In fact, only PURE TITANIUM (characterized by the complete absence of nickel and therefore completely hypoallergenic) and BETA TITANIUM (a likewise biocompatible material, considerably more expensive, but more flexible and stronger than the first) are used for the construction of the frames.

In its headquarter near Agordo, in the district of Belluno, PRAMAOR has set up a new model of development called neomadeinitaly™ that combines the traditional attention to the “Made in Italy” quality with a new creative and productive impulse. The neomadeinitaly™ is based on the concepts of design ‘par excellence’ and craftsmanship control. Neomadeinitaly™ defines a new product, sensitive to contaminations from art, culture, technique and technology, and promotes the search for innovative materials and eco-friendly elements, fully respecting the environment and the individual.

Blackfin BF619 STORNOWAY

An innovative approach to the eyewear industry and the affirmation of the house brands Blackfin and Bioeyes were the key elements that have marked the success of PRAMAOR which in 2011 celebrated 40 years of activity.

To appreciate Pramaor obsession for quality, the consumer can review the “53 Steps to perfection” video that depicts the steps required to make the Blackfin eyewear, stylistically and qualitatively perfect, simply starting from a sheet of pure titanium. The video does not aim at impressing the spectator, but seeks above all to create an empathic link right from the first frame. The environment is familiar, the set is Pramaor production factory and the testimonials are the workers themselves: the 53 steps lead through an efficient industrial processing technique, thus far away from the automation of large companies. An almost artisan production which is also a tribute to the human capital and the “made in Italy”.

“53 Steps to perfection” has been made up as a collage, a unique sequence of images that evoke the Blackfin style and design, and that further support the heritage of values related with the house brand, and, through the site, bring the end consumer closer to the Pramaor reality.

www.blackfin.eu

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