Posts Tagged ‘childrens frames’

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OGI Kids Eyewear New “Mommy and Me, Daddy and I Collection”

May 1st, 2012

Additions to the already beautiful Mommy and Me, Daddy and I Collection, solidify Ogi Kids as a leader in the children’s eyewear segment. By making fun frames that emulate frames their parents wear, this collection is bridging the gap between fun and functional. The children of today are the fashion enthusiasts of tomorrow and Ogi is looking to give them a head start.

“Children can often be the pickiest consumers, although they often imitate the preferences that their parents display. With that in mind, this collection was designed to emulate popular frames worn by their parents.” – Josh Wyman, Marketing Coordinator

Inspired by the timeless beauty of granite, the Ogi Kids OK300 possesses sentiment of elegance only seen in its parent frame, the Ogi 3101. Partnered with a striking color palette of blue, purple, red, or amber, the OK300’s sleek curves will complement any young girl’s fashion sense.

A classic semi-oval shape melded with a keyhole bridge brings Ogi Kids OK301 into the spotlight. This durable Italian acetate addition is available in a collection of original demi colors that reflect the fundamentals of Ogi’s beginning. Diamond-shaped chrome rivets complete this new classic, inspired by the Ogi 9606.

Ogi Eyewear has also launched a complementary campaign highlighting the Mommy and Me, Daddy and I Collection that will feature new counter cards and large window banners. Ogi Kids frames include a black and blue clamshell hardcase with an orange crushed velour lining and orange cleaning cloth.

www.ogieyewear.com

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Colorful New Treats From The Vera Bradley Kids Eyewear Collection

May 1st, 2012

Everything is in full bloom for spring, including a colorful wardrobe! “Colorful Treats” from the Vera Bradley Kids collection brings Vera Bradley’s most beloved styles to their youngest of fans. Bright colors and floral accents make Kacey, Melissa and Darla the perfect frames for any young girl who loves Vera Bradley.

Kacey
Kacey is a full metal frame with a modified rectangular eyeshape and adjustable nose pads. The two-tone color enamel fill on the embossed floral temple pattern creates a youthful look inspired by the Vera Bradley colors on the interior acetate temple tips. A floral accent at the end of the temple tip is the finishing touch for Kacey, available in Doodle Daisy and Plum Petals.

Melissa
Melissa is a combination frame, with a modified oval eyeshape and a multi-layered laminate acetate front that provides a pop of color. The metal temples feature foil-printed Vera Bradley colors, and the floral detail on the end of the temple tip is the perfect accent. Melissa is available in Doodle Daisy and Plum Petals.

Darla
Darla is a combination frame with a metal front and acetate temples. Darla features a rounded rectangle eyeshape and adjustable nose pads for a sure fit. The Vera Bradley colors on the interior temples inspire the enamel-filled floral pattern that extends from front to temple. Darla is available in Plum Petals and Rhythm & Blues.

Each frame in the “Colorful Treats” collection comes with a matching Vera Bradley case. Purchase the entire collection and receive a Vera Bradley Coin Purse and Girlfriends/Kids counter card.

To view the entire collection, visit our website at www.mcgeegroup.com. For more information about the Vera Bradley® “Colorful Treats” collection, contact The McGee Group at 800-966-2020 or sales@mcgeegroup.com.

 

The McGee Group and Vera Bradley have a common cause – ending breast cancer. The McGee Group is a generous contributor to the Vera Bradley Foundation for Breast Cancer. For more information about the Foundation, visit verabradley.org.

The McGee Group markets ophthalmic frames, sunwear, reading glasses and cases to all customer groups throughout North America and many international markets including eye care professionals, distributors, large optical chains, mass merchants, and department stores. Since its inception in 1976, The McGee Group has gained recognition as a forward thinking company by merging innovative technology with fashion, offering high quality products, superior marketing support and value-added customer service.


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Liberty Sport To Preview Two New F8 Street Series Designs at Vision Expo East

March 16th, 2012

Model: Daydream

Model: Shatter

F8 Street Series, the top selling collectible F803 Sports Protective frames series will be previewing two new designs at Vision Expo East. We launched the collection in 2010 with six authentic designs inspired by a fusion of sports performance and street art. In 2011 we launched two additional designs: Electric Wave for boys and Flower Power for girls. This year we are pleased to launch two new designs that are a little more on trend, edgy, targeted more to teenagers.

Each street series kit includes a custom metal case and micro-fiber pouch, both with matching graphic artwork. All designs are available in three eye sizes 48, 51 and now 53.

“Children are wearing gear that makes a statement,” states Linda Laube, VP of Marketing for Liberty Sport. “Eye Protection is needed during any type of sport, whether on the street, on the field, or on dirt trails. We have successfully designed a collection that is fun to wear during organized or extreme sports as seen with the growth in sales. Parents will pay a little more for gear that their children truly enjoy wearing.”

The new designs can be previewed during Vision Expo East at the Liberty Sport Booth, #2235, and will launch to market in April.

About Liberty Sport, Inc.
For over 30 years, Liberty Sport, Inc. has been the recognized leader in Rx’able protective and performance sport eyewear. Liberty Sport has been at the forefront: Advancing the growing national eye protection movement by promoting eye safety during scholastic and recreational sports. Today, Liberty Sport sells and distributes its eyewear through eye care professionals and leading optical chains worldwide.

www.libertysport.com

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IZOD Eyewear Expands Its Collection with Both Fashionable and Sporty Performance Options

December 4th, 2011

The iconic IZOD brand, known for its sporty-functional fusion, offers classic eyewear for every aspect of life. While IZOD Eyes maintains its easy-to-wear, casual style, the optical collection has expanded its collections to reach a broader audience, enhancing its profile with both fashionable and sporty performance options.

This fall, IZOD introduces IZOD LX, a collection of 4 fashion-forward optical designs with a new attitude. High fashion, modern sophistication for men ages 25-50, IZOD LX appeals to the fashionable “urbanites” and professionals who are into today’s trendy eyewear designs. The collection features a signature squared off temple tip to create a clean, confident look. The cool color palette features Green, Black, Brown, Tortoise and Chrome, in metal alloy, acetate, and acetate combo designs.

For the bona fide sports enthusiast, IZOD PFX introduces two new models in the fall collection. Appealing to the more refined sports enthusiast who is in tune with the latest performance fabrics, materials, and gear, IZOD PFX introduces its use of new high performance materials in the development of the collection. Materials such as flexible stainless steel maintain PFX’s sporty functionality, while expanding its creative styling and appeal. The result is more durable, yet lightweight and stylish. The two new PFX models offer flexible temples, sporty front shapes and custom molded rubber tips for added comfort and confidence. They are available in a robust color palette of brown, grey and green.

Round out your IZOD collection with IZOD Boys, featuring smart yet active designs for boys on their way to becoming young men. Sporty and durable, IZOD Boys offers eyewear that’s just as resilient as the boys who wear them.

www.cvoptical.com

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Revolution Eyewear Introduces a New Childrens “Toy Story” Collection

October 6th, 2011

The newest collection from Revolution Eyewear, which is inspired from the most successful animated film in history, continues their tradition by creating the most unique children’s styles, ever made. Woody, Buzz, Jessie and the whole crew from “Toy Story” make cameo appearances on various styles. Toy Story Eyewear will be sure to fly off your board spaces as soon as the little ones lay eyes on them.

The collection caters to this demographic with 12 styles, 5 for girls and 7 for boys, from cable to zyl temples with three dimensional character embellishments bringing the characters to life on the temples. Bright primary colors make up this collection with round and square shapes. A character branded hard case is provided for boys and girls.

Make wearing glasses fun for your littlest customers with Toy Story Eyewear. There will be a three piece display, counter cards and a vinyl window poster for P.O.P.

www.revolutioneyewear.com

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Disney’s Wizards of Waverly Place Eyewear Collection

September 16th, 2011

The show consists of children that are wizards with supernatural powers. More than two-thirds of all kids 6-11 and three-fourths of all Tweens watched Wizards of Waverly Place during the quarter. It won the Emmy Award for “Outstanding Children’s Program” in 2009 and 2010. Children find the character Alex’s fashion and modern boho-chic look inspirational and easy to translate into their own creative expression.

There are 12 dazzling styles WWP001-WWP012. Light weight frames composed of zyl and metal, equipped with the best European Spring Hinges. Temples are embellished with creative designs depicting the image of the show with additions such as engravings, screenings, metallic epoxy and crystals from the House of Daniel Swarovski. Colors include Matte Light and Dark Brown, Matte Pink, Matte Burgundy, Pearle Red and Grey just to name a few.

Merchandising Materials consist of: Three Piece Display, Counter Cards, and a Vinyl Window Poster. The spirit of the merchandising materials will reflect that of the magical enchanted nature which is a blend of rustic folk with bohemian elements. Each frame will come with a hard case.

www.revolutioneyewear.com

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Viva International Group Introduces The SKECHERS Fall 2011 Eyewear Collection

September 12th, 2011

Viva International Group introduces the SKECHERS Eyewear Fall 2011 collection, which includes four new women’s ophthalmic styles that feature a dynamic fusion of trendy patterns and explosive color combinations. Designed to coordinate perfectly with today’s fashions, the frames’ graphics and designs reflect the core elements of the brand, which offers a variety of optical and sun accessories for men, women and children.

Highlights of the new styles include pyramid stud detailing and high-definition graphics, which create a compelling mix of fresh accents influenced by the brand’s fashion edge. A fun graffiti pattern of the words “Peace,” “Love” and “SKECHERS” decorates the temples of SK 2031 and SK 2032 using a high-definition application technique. A pyramid-studded metal plaque completes the look of these striking temples. This innovative design offers an enticing color palette, including shades of magenta, lavender, pink and teal.

A multi-colored graphic print details the temples of SK 2037 and SK 2038, two thin profile models from the new women’s collection. Droplets of colors, including pink, brown, purple and lime, decorate the frame’s crystal clear temples, adding a splash of fun to this playful duo. Each temple is crafted out of TR-90 plastic, which provides superior durability and a lightweight feel. The brand’s iconic “S” logo plaque adorns these innovative temples, complimented by metal fronts in a variety of rich satin finishes, including brown, fuchsia, plum, teal and periwinkle.

www.vivagroup.com

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New Frames Added To Best Image Optical’s Dolabany Collection

September 5th, 2011

The Dolabany Collection from Best Image Optical has added more TR-90 frames to its collection. The Bogart’s and Culture’s TR-90 frames were specially designed to be flexible, light-weight and durable. These Dolabany frames allow its wearer to be more comfortable without sacrificing its modern design.

Bogart | Colors: Black/Grey, Brown/Beige, Burgundy/Fuchsia

Culture | Colors: Black/Grey, Brown/Beige, Burgundy/Fuchsia

About The Dolabany Collection

The Dolabany Collection recreates retro design. With flashback styling, every frame is a perfect balance of quality and style. Dolabany frames are handmade with Italian Zyl in a variety of wearable colors. Comfort and fit are always an integral part of the design features of each and every Dolabany frame. The look of the line is versatile, while always maintaining a high standard of functionality and excellence. The entire Dolabany Collection has something for everyone possessing distinctive tastes, and seeking a retro style.

www.dolabanyeyewear.com

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Lucky Brand is Back with Three High-Spirited Eyewear Styles for Summer

August 18th, 2011


Just like your favorite pair of Lucky Brand jeans, you’ll want to slip into these comfortable and flattering shapes everyday, and never take them off!

Each RXable optical frame carries Lucky Brand’s famous “Lucky You” on the inner temple and the beloved signature clover icon on the temple tip. Summer has never looked better than through these new Lucky Brand optical frames.

Lucky ladies will love the Taylor, in vibrant triple layered acetate; it’s a sassy hybrid of cat-eye and rectangle that looks good on all the gals.

Model: Taylor

Model: Cruiser

Model: Spectator

The guys get hit with a one-two punch of style in Lucky Brand’s latest eyewear additions. The Cruiser is nothing but smooth lines, with a wave of tonal metal on the temple, set off by a bold contrasting streak through the acetate. A combination frame with killer classic style, Spectator is crafted from rich acetate with vintage-inspired diamond shapes on the end-piece, and coining detail on the temples.

About REM Eyewear

Serving more than 60 nations on six continents, REM Eyewear is a leading designer and marketer of eyewear worldwide, with headquarters in Los Angeles, Sydney, Hong Kong, and Barcelona. REM’s portfolio of brands includes Converse, Jones New York, Lucky Kid, Lucky Brand, Indie, Lipstick, and Popcorn. The company’s Base Curve division includes menswear designer John Varvatos. Family owned-and-operated for more than fifty years, the company is headed by industry veterans Mike Hundert (CEO) and Donna Gindy (COO), Steve Horowitz (President), and Nicolas Roseillier (Creative Director). Base Curve Eyewear is the luxury division of REM Eyewear, a leading designer and marketer of optical and sunglasses worldwide.

About Lucky Brand

Lucky Brand began crafting great-fitting, vintage-inspired jeans in Los Angeles in 1990, quickly earning the title of “America’s favorite.” The brand also produces apparel, shoes, accessories and jewelry for men and women that are sold at 209 retail stores within the U.S., high-end department and specialty stores select stores in Canada, and online at luckybrand.com.

www.luckybrand.com | www.remeyewear.com

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September 2011: Sports Eye Injury Prevention Awareness Month

August 15th, 2011

Just in time for back-to-school, Prevent Blindness America, The Coalition to Prevent Sports Eye Injuries and Liberty Sport, Inc. will continue to support September as Sports Eye Injury Prevention Awareness Month in an effort to educate the public on the importance of wearing proper eye protection while playing sports.

The three organizations joined efforts last year to launch an awareness campaign to Eye Care Professionals, specifically those who are Sports Eye Injury Prevention Centers, and reached approximately 2500 retailers, providing them with the materials they need to make eye safety a priority for kids when playing sports. “This year our target is to add an additional 2,500 retailers for a total of 5,000 accounts supporting the September month campaign”, stated Anthony M. DiChiara, CEO of Liberty Sport.

Hugh R. Parry, president and CEO of Prevent Blindness America, stated that “by joining together with The Coalition to Prevent Sports Eye Injuries and Liberty Sport, we hope to remind the public that 90 percent of all eye injuries are preventable through proper eye protection. This program aims to help educate the public on the simple steps they can take to ensure a lifetime of healthy vision.”

“We all recognize that it is important to continue to get the message out to patients, so to make it easy we have put together a ‘September is Sports Eye Injury Prevention Awareness Month’ kit containing both the following in-store support materials and consumer outreach materials ” continued Linda Laube, VP of Marketing for Liberty Sport.

In conjunction, Liberty Sport is hosting its Third Annual Sports Center Contest from August through October, details of which are available on the “Retailer Only” section of the LibertySport.com website.

“Preventing Sports Eye Injuries is my passion,” says Paul Berman, O.D., F.A.A.O and Chairman for The Coalition to Prevent Sports Eye Injuries. “After working with Liberty Sport to convert Eye Care Professional offices to Sports Eye Injury Prevention Centers for the past year, we are pleased by the results of their internal studies showing that by instituting the steps of the SEIPC, their office sales have increased an average of 150%, while also leading to a greater decrease in this tragic loss of the priceless gift of sight. Further supporting the Sport Eye Injury Prevention Centers with this annual campaign should prevent the needless loss of sight and blindness that occurs while people are playing sports.”

preventblindness.org | sportseyeinjuries.com | libertysport.com

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