Posts Tagged ‘Diane von Furstenberg’

Nike Vision Has Partnered With Transitions Optical, Inc. To Introduce New Nike MAX Transitions

May 4th, 2012

Nike Vision has partnered with Transitions Optical, Inc. to introduce new Nike® MAX Transitions® adaptive sunglasses! Available in two styles and two lens colors, the new Nike® MAX Transitions® adaptive sunglasses respond to changing light while maintaining true to Nike’s advanced, sports performance engineering.

Color Science
Color adds to the advance functionality of the lens and depending on lighting situations, colors can enhance vision. Nike® MAX Transitions® adaptive sunglasses offers two specific tints, engineered precisely to enhance the visual details of the natural environment encountered during specific sports and activities.

Nike MAX Transitions/Golf Tint. The violet color is designed to improve the contour recognition on the greens and increase ball pop.

Nike MAX Transitions/Outdoor Tint. The green color brightens the shadows, increases contrast and enhances the visual spectrum in natural environments – like hiking and trails.

Innovation In Fit
Nike MAX Transitions sunglasses are available in two of Nike’s most popular sunglass styles, the Show X2 and SQ.

Show X2. Nike’s advanced technology allows Show X2 to deliver grip, stability and comfort. Feature adjustable temples and an adjustable ventilated nose, the sunglass offers the highest level of stability and reduces fogging.

SQ. Inspired by the innovative design of the Nike SQ golf clubs, SQ provides wide coverage with minimal visual interference.

In addition to Show X2 and SQ, which are engineered to meet the highest expectations of sport performance, the Nike MAX Transitions lens is also offered as an accessory lens in styles Skylon Ace, Skylon Ace Pro and Show X2 Pro. All of which are polycarbonate material and, like all Nike and Transitions lenses, block 100 percent of UV rays.

 

About Nike, Inc.
NIKE, Inc., based near Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned NIKE subsidiaries include Converse Inc., which designs, markets and distributes athletic footwear, apparel and accessories; Cole Haan, which designs, markets and distributes luxury shoes, handbags, accessories and coats; Umbro Ltd., a leading United Kingdom-based global football (soccer) brand; and Hurley International LLC, which designs, markets and distributes action sports and youth lifestyle footwear, apparel and accessories. For more information, visit www.nikeinc.com

About Marchon Eyewear, Inc.
Marchon Eyewear, Inc. is one of the world’s largest manufacturers and distributors of quality eyewear and sunwear. The company markets its products under prestigious brand names including: Calvin Klein Collection, ck Calvin Klein, Calvin Klein Jeans, Chloé, Diane von Furstenberg, Emilio Pucci, Fendi, Flexon®, Jil Sander, Karl Lagerfeld, Lacoste, Michael Kors, Nautica, Nike, Nine West, Salvatore Ferragamo, Sean John, and Valentino. Headquartered in New York, with regional offices in Amsterdam, Hong Kong, Tokyo and Venice, Marchon distributes its products through numerous local sales offices serving over 80,000 accounts in more than 100 countries.

About Transitions Optical
Transitions Optical, headquartered in Pinellas Park, Fla., has developed the most advanced photochromic technology, offering a family of adaptive products including prescription eyeglass lenses and performance sunglasses and sun lenses, designed to provide a visual advantage during specific outdoor activities. Transitions® lenses are clear indoors and continuously adapt outdoors to changing light, bringing out the best in everything you see. The Transitions® performance sunwear line includes partnerships with other best-in-class brands to create sunglasses that adapt to changing light to improve depth perception, clarify color and increase contrast.

For more information, visit Transitionssunwear.com or Transitions.com, or contact Transitions Optical Customer Service at 800-848-1506 (United States) or 877-254-2590 (Canada).


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LACOSTE Eyewear Spring/Summer 2012 Debuts a Collection True To The Brands DNA

April 18th, 2012

For the Spring/Summer 2012 season, LACOSTE Eyewear debuts a collection true to the brands DNA. The iconic Petit piqué print forms to the silhouette of uplifting cat eyes. Polished metal details are inlayed onto brows, strengthening a classic profile. The collection ranges from skilled craftsmanship displayed through layered materials and dual colorations to pure simplicity with striking shapes saturated in rich colors.

L635S
Demonstrating LACOSTE Premium Sportswear’s low-key sophistication and attention to detail, L635S is classic elegance. A bold silhouette, crafted from rich zyl, is emphasized with intricately placed inlayed metal along the brow. Subtle hues warm the metal croc placed at temples. Available in black/horn, brown horn, khaki horn, blue, and red horn. The brown horn is featured in the Woman Spring/Summer 2012 ad campaign image.

L627S
Inspired by the iconic LACOSTE polo, the Petit piqué print is delicately interpreted along frame fronts and the temples of L627S. The eye-catching detail draws attention to the vintage-inspired cat-eye shape. Multiple layers – the polished metal croc, the Petit piqué print, and rich zyl colorations of black/grey, brown/havana, cream/butter, green, and lilac rose – show the brand’s expert craftsmanship.

L130S
Polished metal is sculpted to form sporty sunglasses with thin metal temples and pillowed square frames. Delicate details, such as a metal croc logo on the upper corner of the left lens and right temple tip, balance the active appearing style. Available in gold with polarized brown gradient lenses. *Europe style only.

L2641
Stripes and dual colorations are playfully incorporated into LACOSTE optical style L2641. Thin, elongated temples are reminiscent of piping found on the iconic polo shirts and add classic appeal to this vintage-inspired style. Color combinations are vivid with rich zyl exteriors contrasting interiors: black/grey, grey/white, white/crystal, havana/yellow, blue/turquoise, and bordeaux/orange.

L2137
A mix of texture. The Petit piqué print adorns exterior temples, contrasting the smoothness of milled metal frames. An uplifting cat-eye frame shape is further enhanced with brilliantly polished metal tones of satin black, shiny blue, satin lilac rose, shiny burgundy, and shiny bronze.

L2638
The Petit piqué print courses along the cat-eye brow line, finishing at end pieces before continuing along temples. A mix of textures and layers, the LACOSTE metal croc is layered onto piqué and zyl temples. A bold cat-eye frame available in black/grey, brown/havana, cream/crystal, blue/grey, and lilac/rose.

L129S
Featured in the Spring/Summer 2012 advertising campaign, L129S embodies fashion forward styling for the modern man. Inspiration stemming from LACOSTE’s iconic piping, each design and placed detail is intentional. Colorful piping courses around the lenses of this casual aviator frame, reflecting thin, long temples. Bold zyl end pieces add discreet flare with complementing dual colorations. Available in satin black, shiny gunmetal, gold, satin red, and silver, as well as with polarized lenses.

L638S
LACOSTE translates sports appeal into L638S. A lightweight plastic is brilliantly finished with two-tone colorations that add vibrancy to an already sleek style. The LACOSTE logo is replicated onto contrasting temples in the correlating frame front color. Available in black/grey, havana/red, blue/light blue, purple/yellow, and red/grey.

L636S
Refined, casual style is translated into LACOSTE Premium Sportswear sunglass style L636S. Polished metal is inlayed onto a strong, pronounced brow and enhances the textured colorations. This stylish navigator features thin temples and the LACOSTE logo subtly laser etched onto temples, masked by rich black/horn, grey/horn, brown/horn, and havana colorations.

L2142
The revolutionary LACOSTE telescopic temples design featuring metal end piece tips that clasp together allowing versatile activity is being reintroduced onto L2142. Polished metal brows and metal wrapped temples are available in gunmetal, brown, khaki, blue, and bronze.

L2645
LACOSTE men’s optical L2645 features a new design element to the LACOSTE Eyewear collection. Broad temples in bold colors of grey, brown, havana, green, blue, and red, feature a glazed Petit piqué print with a LACOSTE metal croc inlayed on temples. The highly defined optical style features translucent zyl frames in a complementing shade to make the strong brow and vintage style frame subtle and sophisticated.

L2651
Featured in the male Spring/Summer 2012 ad campaign image, L2651 is a strong, vintage inspired frame with multi-dimensional design elements. Color blocking applied to temples features two strong colors complementing the zyl colorations of black, brown, havana, blue, and red with a metal croc layered on the first block of color.

Marchon Eyewear, Inc. is one of the world’s largest manufacturers and distributors of quality eyewear and sunwear. The company markets its products under prestigious brand names including: Calvin Klein Collection, ck Calvin Klein, Calvin Klein Jeans, Chloé, Diane von Furstenberg, Emilio Pucci, Fendi, Flexon®, Jil Sander, Karl Lagerfeld, Lacoste, Michael Kors, Nautica, Nike, Nine West, Salvatore Ferragamo, Sean John, and Valentino. Headquartered in New York, with regional offices in Amsterdam, Hong Kong, Tokyo and Venice, Marchon distributes its products through numerous local sales offices serving over 80,000 accounts in more than 100 countries.

www.marchon.com

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FENDI Spring/Summer 2012 Eyewear Debuts a Sun and Optical Collection That Embodies a Timeless and Iconic Design

April 16th, 2012

This Spring/Summer 2012 season, FENDI Eyewear debuts a sun and optical collection that embodies the timeless and iconic design elements synonymous with the luxurious fashion house. The double “F” logo is inlayed onto rich zyl in unique form, whether on end pieces or repeating, layered onto triple laminate temples. Color blocking highlights beautiful frame shapes that are skillfully crafted from both custom zyl and polished metal. Sleek and unexpected, FENDI pushes expectations and reinterprets the FENDI “F” to create innovative temples, re-emphasizing the fashion forward philosophy of the legendary brand.

F977
Elongating classic elements of the FENDI DNA, F977 belong to the contemporary Sleek family that reinterprets the conic FENDI “F,” allowing the top line of the “F” to extend down temples. The brilliant luster of the polished metal “F” inlayed on zyl is pronounced against classic tones of black, brown, and havana; and gradient colorations of green, red, and turtle.

F968
The clever integration of the iconic FENDI logos prominently on the frame fronts of optical style F968 made it a clear choice for the Spring/Summer 2012 optical ad campaign image. The iconic FENDI double “F” logo is layered onto triple laminate zyl frames and fades from nose bridge to end pieces, highlighting the uplifting shape of the feminine cat-eye. Temples are lucid and this logo infused style is available in blue, ruby, brown/honey, demi amber sand, and black/white.

F973
The long withstanding FENDI double “F” logo is as forever and timeless as optical style F973. Reinvented and inlayed onto the temples, the functional hinge does not separate the unbreakable union of the linked double “F.” Classic square frames are available in luminous black, havana, demi musk, demi blue, demi bordeaux, and black & crystal.

FS5257
FS5257 is inspired by the FENDI “Mia” handbag, which is affectionately called so because of the translation to “mine” and the pride exuded when owning a piece from the legendary fashion house. Crafted from beautiful plastic, the FENDI interlocking double “F” logo is inlayed onto end pieces underneath a distinctive brow that extends towards temples fully wrapped in a repeating FENDI double “F” pattern. The modified cat-eye shape is available in warm colors of black, havana, sand, burnt orange, and blonde havana.

FS5261
Featured in the Spring/Summer 2012 FENDI ad campaign, the FS5261 is inspired by the captivating RTW Cruise collection. Strategic color blocking highlights the gentle curvatures of modified, slightly rounded, cat-eye frames. Coursing along the top brow line, a pop of color offsets soft havana; and deepens the mystique of black frames when havana courses along the brow instead. The same brow color lines the frame interior and the FENDI logo is inlayed on both temples to complete triple laminate temples. FS5261 is available in havana & coral, havana & yellow, havana & green, havana & grey, and black & havana.

FS5211
Smooth zyl lines and metal corners come together to form a modern piece in the FENDI Eyewear collection. The FENDI double “F” pattern is discreetly hidden in custom double laminate zyl, subtly enhancing the soft, pillowed square frames. The polished metal details with engraved double F logo are elegantly integrated in the design of the front and are directly inspired by the iconic Classico luggage wear, a favorite of the Hollywood stars of the sixties. Available in timeless colors of black, havana, blue, and red.

FS5226
Reinvented and reinterpreted, the beloved square frame with the unmistakable Classico metal corner accents remains a timeless piece in the FENDI Eyewear collection. Molded of polished metal, the FS5226 with its thin temples is an all metal reincarnation of the celebrity favorite. Available in glistening metal hues of gunmetal, bordeaux, bronze, and shiny gold.

Marchon Eyewear, Inc. is one of the world’s largest manufacturers and distributors of quality eyewear and sunwear. The company markets its products under prestigious brand names including: Calvin Klein Collection, ck Calvin Klein, Calvin Klein Jeans, Chloé, Diane von Furstenberg, Emilio Pucci, Fendi, Flexon®, Jil Sander, Karl Lagerfeld, Lacoste, Michael Kors, Nautica, Nike, Nine West, Salvatore Ferragamo, Sean John, and Valentino. Headquartered in New York, with regional offices in Amsterdam, Hong Kong, Tokyo and Venice, Marchon distributes its products through numerous local sales offices serving over 80,000 accounts in more than 100 countries.

www.marchon.com

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Emilio Pucci Fall 2011 Eyewear Collection Incorporates the Mastering of Shapes and Lines

November 19th, 2011


Emilio Pucci revitalizes the eyewear collection through the innovative incorporation and mastering of shapes and lines. Iconic prints from the Pucci Palazzo archives highlight frame end pieces, strong brows and sleek temples. Depth and dimension is displayed with translucent patterned temples. Fluid lines curve to hug female silhouettes and frame shapes range from full rounds to modified cat-eyes.

EP2140
Reflective of the Emilio Pucci jewelry and Ready-to-Wear collections, EP2140 features the chain detail in a unique Pucci print on each temple. A sleek rectangular shape, this skillfully crafted optical is available in colors are chestnut, olive green, blue, and lilac.

EP2662
Crafted of custom zyl and incorporates the infamous Pucci prints in new and inventive ways. EP2662 is a modern rectangle with a solid color front and a hint of translucent on the edge to the beginning of the temple. The Pucci print is on the inner part of the temple with the Pucci metal logo elegantly placed on the outside. Colors range in chocolate, moss, pastel blue, deep rose.

EP688S
Part of the Capsule Collection, an exclusive frame with sophisticated styling. This style is a custom zyl, cat eye shape with prints that accent the outermost portion of the frame and along the temple. The temple has the metal logo and the Pucci prints in a transparent feel. Available in black, cocoa, and cobalt.

EP695S
Part of the print collection, each print tells a specific story and is highlighted solely on the side of the frame. EP690S is a bold zyl square shape and available in colors black, caramel, walnut, aqua, and strawberry. The custom zyl temples of EP695S have distinct prints with the metal logo plaque on both temples. EP695S is an oversized round shape and available in colors black, olive green, chocolate, indigo, coral, and wine.

EP687S
Inspired by the butterfly designs from the Emilio Pucci Ready-to-Wear collection, EP687S is a rectangle shaped custom zyl with the Pucci metal logo on the left temple. EP687S highlights the translucent prints throughout the brow of the frame coursing towards temples. Colors vary from balk, ivory, chocolate, cocoa, cobalt, violet, and moss.

EP682S
A classic pilot shape, available in tortoise and Havana, EP682S is a simple yet elegant style within the 2012 Emilio Pucci sunwear collection. Temples are solid in color, each capturing the variety of colorations in the zyl affects.

EP126S
Exhibiting a combination of vintage and current trends, this style is inspired by the knot – a prevalent design detail in the runway collection. Displayed on the temple, the knot is a closed design created from metal with a Pucci print elegantly twisting through the intricate detail. EP126S is a round shaped metal frame with logoed U-shaped nosed pads. Available in a variety of colors ranging from dark gunmetal, gunmetal, rose gold, light gold, and shiny GEP.

Marchon Eyewear, Inc. is one of the world’s largest manufacturers and distributors of quality eyewear and sunwear. The company markets its products under prestigious brand names including: Calvin Klein Collection, ck Calvin Klein, Coach, Diane von Furstenberg, Emilio Pucci, Fendi, Jil Sander, Karl Lagerfeld, Lacoste, Michael Kors, Nautica, Nike, Salvatore Ferragamo, Sean John.

Headquartered in New York, with regional offices in Amsterdam, Hong Kong, Tokyo and Venice, Marchon distributes its products through numerous local sales offices serving over 80,000 accounts in more than 100 countries.

www.marchon.com

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Calvin Klein Fall Eyewear Collection Incorporates High Quality and Sophisticated Luxury

November 18th, 2011

This Fall Calvin Klein debuts a collection that incorporates high quality and sophisticated luxury into both the men’s and women’s collections. Sleek, architectural lines and discrete temple embellishments create a minimalist design, synonymous to the Calvin Klein Collection identity. A sophisticated color palette plays a key role in this season’s collections. Femininity is prevalent in each women’s frame through the use of luxurious horns, gradient zyls and translucent or textured details. The men’s collection is iconic and masculine with custom grey zyl interiors, unique hinge treatments and polarized lenses on all sun styles.

7808
Iconic custom grey zyl is carved and sculpted. This style is accented by an elongated logo plaque and flexible hinges. 7808 is designed for the ultra modern, Calvin Klein Collection consumer and is available in Black, Walnut, Hunter, and Brick.

7467SP
Milled metal front creates a minimal, classic look and feel. Metal is curved and sculpted to form a unique proprietary hinge. A modified, double bar aviator is available in Black with solid Green lens, Brown with solid Brown lens, Navy with solid Smoke lens, and Burgundy with solid Smoke lens.

7117clip
Modern minimalism with innovative detailing. The vintage-inspired soft round lenses of 7117clip create a trend-setting look with modern appeal. 7117clip is available in Black with a clip solid Smoke lens, Smoke with a clip solid Smoke lens, Tokyo Tortoise with a clip solid Green lens, and Honey with a clip solid Brown lens.

7313SP
Iconic custom grey zyl is combined with flat metal temples. This style features metal detailing on zyl frame fronts and a unique hinge closure. This modified, double-bar navigator is available in Black with solid Smoke lens, Grey with solid Smoke lens, Havana with solid Green lens, and Hunter with solid Brown lens.

7813SP
This style features a collection logo that is creatively engraved between the hinge and is visible when the temples are closed. The sharp, classic rectangle is available in Black with solid Smoke lens, Antique Tortoise with solid Brown lens, Havana with solid Smoke lens, and Blue Dusk with solid Smoke lens.

7827
Metal is etched to create a sleek core wire visible through translucent zyl temples. A class rectangle is available in Black, Havana, Honey Crystal and Berry Crystal.

7821S
Metal accents highlight the gradient and translucent plastic frame fronts and temples that hold floating lenses for a high fashion style. Available in Black with Smoke gradient lens, Havana with Brown gradient lens, Olive gradient with Brown gradient lens, and Burgundy gradient with Mauve gradient lens.

7314S
Gradient plastic is layered between polished metal, creating depth of design that is highlighted through metallic, luminous colorations. An uplifting oval, this style is available in warm and cool colorations. 7314S is available in Gray gradient with Smoke flash gradient lens, Sand gradient with Gold flash gradient lens, Amber gradient with Blush gradient lens, Blue gradient with Teal flash gradient lens, and Plum gradient with Plum Blue flash gradient lens.

7816S
Luxurious horn and marbled zyls are layered on top of solid colorations, creating a vertical color blocking technique. A vintage-inspired, cat-eye (7816S) lends a cool, classic feel. Available in Black Tortoise with Smoke gradient lens, Khaki Cream with Brown gradient lens, Olive Tortoise with Smoke gradient lens, and Bordeaux Tortoise with Mauve gradient lens.

7819S
Luxurious zyl is etched and carved, creating a linear textured surface treatment, which accents pillowed square frames. Available in Black with Smoke gradient lens, Brown horn with Brown gradient lens, Crystal Sand with Brown gradient lens, Berry Horn with Smoke gradient lens, and Burgundy Horn with Mauve gradient lens.

7820S
Metal is etched to create a sleek core wire visible through translucent zyl temples resulting in a unique, modern approach. Available in Black with Smoke gradient lens, Havana with Brown gradient lens, Honey Crystal with Brown gradient lens, and Berry Crystal with Mauve gradient lens.

Marchon Eyewear, Inc. is one of the world’s largest manufacturers and distributors of quality eyewear and sunwear. The company markets its products under prestigious brand names including: Calvin Klein Collection, ck Calvin Klein, Coach, Diane von Furstenberg, Emilio Pucci, Fendi, Jil Sander, Karl Lagerfeld, Lacoste, Michael Kors, Nautica, Nike, Salvatore Ferragamo and Sean John. Headquartered in New York, with regional offices in Amsterdam, Hong Kong, Tokyo and Venice, Marchon distributes its products through numerous local sales offices serving over 80,000 accounts in more than 100 countries.

www.marchon.com

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JIL SANDER Fall Eyewear Collection Is Pure In Design and Minimalist In Nature

November 17th, 2011

This Fall season, JIL SANDER debuts a collection of sun wear and ophthalmics that are pure in design and minimalist in nature. Each frame is a vibrant statement created through colorations from the staple blue to modern influenced red, purple, olive, fuchsia and horns. Shapes contour the female silhouette with metal brows sculpted to slightly curved and modified ovals molded out of rich zyl. New this season is beveled end pieces accented with the scratched texture. Ophthalmics are molded from rich zyl into vintage shapes with JIL SANDER subtly laser etched at temples. The Fall/Winter 2011 collection remains clean, pure and modern.

JS2665
Modern in design, sophisticated in structure, and pure in the sculptured edge accents, and natural tone colors. The JS2665 frame front cups around the eyes. JS2665 is soft round with simple logo treatment and luxurious colors of black, grey horn, striped brown, striped green, and striped rose.

JS2664
True to the brand identity in being a simple statement, JS2664 is the perfect blend of modern retro shape, modest yet bold in colors, and scratched finish. The retro inspired soft round with inlaid colored mirror logo plaque is set against shiny black, shiny tortoise, striped brown, teal, blue, violet, and red.

JS2669
Contemporary in its sleek appeal and geometric designed end pieces, JS2669 is accented with contrasting color temples in tonal shades of black, grey, dove grey, olive, blue, and cherry.

JS126S
JS126S exemplifies modern architecture, innovative structure and unique design. A pure metal frame, the brow gently curves to contour the female silhouette and continues around floating lenses. The tone on tone JIL SANDER logo is subtly printed onto temples set against polished metal in gunmetal, brown, Bordeaux, and gold.

JS128S
Thin, lightweight metal form in a sleek aviator. The engraved JIL SANDER logo plaque is a minor interruption to the fluidity of wire-like metal temples that finish with unique scratched finished temple tips. JS128S is available in black, gunmetal, white, sand, blue, and pink flouriest.

JS660S
JS660S modernizes retro shapes and incorporates iconic Jil Sander scratched surface treatments, rich colorations and natural horn zyl. Logos are subtle and set against scratched temples. JS660S features a vintage inspired frame with soft, feminine lens shapes and scratched detail on beveled end pieces. JS660S is available in black, striped brown, blue, and red.

About JIL SANDER

Jil Sander is one of the world’s most renowned brands in high-end luxury, offering women’s and men’s ready to-wear, shoes, bags & accessories and cosmetics. The brand is known for the perfect fusion of contemporary design, pure luxury, innovative materials and exceptional craftsmanship. Jil Sander products are distributed worldwide through its directly-operated store network and through independent retailers. The JIL SANDER Group is controlled by Onward holdings.

Marchon Eyewear, Inc.

Marchon Eyewear, Inc. is one of the world’s largest manufacturers and distributors of quality eyewear and sun wear. The company markets its products under prestigious brand names including: Calvin Klein, ck, Coach, DIANE von FURSTENBERG, Emilio Pucci, FENDI, Flexon, Jil Sander, KARL LAGERFELD, LACOSTE, Marchon, Marchon 3D, Michael Kors, Nautica, Nike, Salvatore Ferragamo and Sean John. Headquartered in New York, with regional offices in Amsterdam, Hong Kong, Tokyo and Venice, Marchon distributes its products through numerous local sales offices serving over 80,000 accounts in more than 100 countries.

www.marchon.com

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Diane von Furstenberg 2012 Eyewear Collection: Unique Designs, Details and Materials

November 12th, 2011

Diane von Furstenberg Eyewear combines unique designs, details and materials to create a beautiful and modern sun and ophthalmic collection for 2012. The form of each frame is precise with careful attention paid to frame shapes. The oversized rounds, sharp squares and feline cat eyes all create an aura of edge and proclaim individuality.

DVF5018
Diane’s love of nature can be seen in the design aesthetic of DVF5018. Her natural surroundings constantly inspire her and the end pieces are representative of branches and twigs. DVF5018 is a classic rectangle available in black, dark tortoise, mushroom, and royal.

DVF5021
Synonymous with the glamour of the DVF Eyewear Collection, DVF5021 has subtle rhinestones inset onto bowtie frame fronts. The rhinestones reflect the polished metal DVF logo inlayed on solid temple colors of black, dark tortoise, evergreen, juniper, and garnet.

DVF5026
Diane herself and her collections embrace the exuberance that is life and optical style DVF5026 speaks it on the temples. “Love is Life,” a favorite quote from Diane is etched onto the temples. This classic rectangle is available in colors black, tortoise, brown, and teal.

DVF5019
Diane’s love of nature can be seen in the design aesthetic of DVF5019. Her natural surroundings constantly inspire her and the end pieces on this style is representative of branches and twigs. DVF5019 is a larger rectangle with uplifting brow available in black, dark tortoise, mushroom, and sand.

DVF5020
Diane’s renowned Lip Print can be seen repeatedly throughout the collection, interpreted in new form to be presented every season. The jewel encrusted, pink lips are set against black lacquered zyl in this bold optical frame. Vintage inspired, this subtle cat-eye completes a feminine, distinguished look.

DVF556S
Directional and fashion forward, DVF556S was hand selected for the Spring/Summer 2012 DVF runway, as it sets the tone for the season’s eyewear collection. The voluminous shape offers full image immersion to convey a woman’s inner strength. The DVF556S is a perfect round sculpted shape from rich zyl and available in colors black, moonglow, dark tortoise, malachite and black with rhinestones.

DVF546S
The DVF Eyewear Collection brings the latest ombre colorations to this beautiful frame. Available in a series of translucent colorations and gradient palettes ranging from amber, blue, green, brown and black. The oversized angular shape of DVF546S complements square frames and is available in black, dark tortoise, dark amber, and purple pink.

DVF808S
Free flowing design and lucid lines are captures in DVF’s iconic wrap dress that has been an ever-present piece spanning across all collections. This season, DVF Eyewear translates the wrap dress onto this style in unique form. Innovative in design, polished metal wraps around the corners of vintage shaped zyl frames and extend to fluid metal temples. The DVF logo is engraved on left temples. Featured in the Fall 2011 ad campaign, DVF808S is a pillowed square available in black, cloud, dark tortoise, brown, and royal.

DVF811S
Stemming from Diane’s personal love for vintage fashion, DVF811S is a bold, retro frame molded from zyl. The classic DVF chain link pattern extends down the metal temples of DVF811S. DVF811S is a rounded cat-eye available in black, cloud, dark tortoise, caramel, and emerald.

DIANE von FURSTENBERG, one of the premier names in American fashion, was founded in 1972 by the designer. Renowned for its iconic wrap dress and signature prints, DVF has grown into the global luxury lifestyle brand it is today. The company, headquartered in New York City, has expanded to a full comprehensive line of ready-to-wear, swimwear, handbags, footwear, luggage, accessories, fine jewelry, watches, fragrance, eyewear and rugs. Its distinctive collections are sold in over 71 countries and in 31 namesake retail boutiques worldwide.

www.dvf.com

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CFDA Celebrates 26 New Members

November 11th, 2010

Diane von Furstenberg likens the Council of Fashion Designers of America to a big family. “And I am the big mama,” said the president of the CFDA, explaining that after she relaunched her business a decade ago, she “felt like an outsider,” until then-president Stan Herman urged her to join the board, where she ultimately succeeded him. “It was nice to belong.”

Vera Wang and Diane Von Furstenberg

Von Furstenberg and other designers of the CFDA welcomed the 26 new designer members with a reception Wednesday evening hosted by Vera Wang at her Park Avenue apartment. “It may not be as big as Donna Karan’s loft, but I can fit you all in,” Wang said of her duplex.

Many of the new designers echoed von Furstenberg’s belief in the concept of family.

Ulrich Grimm, accessories designer at Calvin Klein has wanted to belong forever. “I’ve wanted to be in the CFDA since I came to America nearly 18 years ago and my first job was at Anne Klein as a little sketcher in the back room of the accessories studio.”

Children’s designer Nikki Kule’s family actually worked in the fashion industry. “My parents talked about it around the dinner table and I know the industry so well,” she said. “I just thought it would be appropriate to be a member of this organization.”

Monica Rich Kosann was so excited to celebrate her membership; she jumped the gun on arriving. “I was the first person here,” she said, 45 minutes before the start of the party. “It was raining and there was so much traffic. I hired a car and I was down in the lobby at 6:15.”

Shane Baum and Lubov Azria

Shane Baum was very Zen about the path of his career. “Why do you do anything in life?” he asked. “You follow a path and sometimes it leads you to Vera Wang’s house at 7 o’clock on a Wednesday night.”

Designers Karen Erickson and Vicki Beamon thought long and hard before deciding to apply to the CFDA. “We’ve only been doing this for 27 years,” Erickson said. “No one can say we don’t think about things before we jump in.”

Also celebrated were Steven Alan, Lisa Axelson, Lubov Azria, George Esquivel, Robert Geller, Gary Graham, Anthony Keegan, Adam Kimmel, Kimberly McDonald, Rebecca Minkoff, Juan Carlos Obando, Monique Pean, Pamella Roland, Robert Rodriguez, L’Wren Scott and Shelly Steffe. New member Sophie Theallet was the CFDA Vogue Fashion Fund winner for 2009.

Three of the new members – Bibhu Mohapatra, Waris Ahluwalia, and Sang A Im-Propp – can already speak of the support of the CFDA, as they are members of the CFDA Fashion Incubator, which provides its members with a discounted work space along with the camaraderie of other young designers.

“We’re all in individual offices, but we see each other and have moments to catch and up and talk,” Ahluwalia said. “There is a water cooler – it’s always empty, but there is one.”

Im-Propp, who was formerly an actress and singer, feels like she’s arrived. “I started from scratch and cannot believe that I’m standing where I am.”

Being part of a group energizes Mohapatra. “It propels me to do what I do best. I’m an immigrant from India – all I have built and all I have is here. People have given me their acceptance and this is the ultimate feeling of great acceptance.”

“I want to be a part of what the New York fashion scene is,” said Theallet. “I want to also be a part of the CFDA because I believe in it. The energy of New York is something you cannot find in other cities.”

cfda.com

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Diane von Furstenberg 2011 Eyewear Collection

October 15th, 2010

DVF Eyewear is iconic and elegant. The Collection provides fashionable shapes with distinctive DVF details. For 2011, the heritage and identity of the DVF brand is interpreted in different styles and materials resulting in a range of eyewear that is both classic and modern. Details like the DVF lips, the power stone and the Wrap dress are translated both literally and figuratively with bright colors and eclectic patterns playing an important role throughout the collection.

DVF5006
Diane’s renowned Lip Print, which can be seen repeatedly throughout the collection, is now einterpreted onto an optical frame. Pink, jewel encrusted lips are set against black lacquered zyl creating a distinguished contrast. A modern rectangle is poised and precise, a statement frame in the optical collection.

DVF5008
The Powerstone, which is a symbol of a woman’s inner strength and used by Diane throughout all accessory categories, is incorporated onto various pieces in the collection to encourage and inspire. Set at both endpieces, the Powerstone features a DVF logo laser etched at its center. DVF5008S is a modern zyl rectangle available in warm colors of black, dark tortoise, sienna, and eggplant.

DVF8001
The Powerstone featuring a DVF logo laser etched at its center is also available on the DVF8001. A combination frame with semi-rimless metal front and sleek zyl temples available in colors dark gun, cocoa, brushed taupe, and rose.

DVF5007
Diane’s signature love knot is embedded onto DVF5007’s sleek temples. Formed by molded metal the exclusive love knot is inspired by the ancient Tibetan symbol for everlasting love, and glimmers brightly against iridescent colors of black, brown, emerald, and plum.

DVF524S | DVF525S
The iconic wrap dress, a staple throughout DVF’s collections, inspires the free flowing design aesthetic of these sun styles. These vintage cat eye frames feature fluid lines in complementing colors that gracefully wrap around the frames and flow down the temples. DVF524S (shown) is available in black, brown, nude and beet and DVF525S is available in black, brown, taupe, blue dusk and amethyst.

marchon.com

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