Skaga is Scandinavian Eyewear’s very own brand. Solid, genuine and rich in tradition, it has a history that goes back to 1948. This heritage and history that few eyewear brands can compare to means that Skaga glasses are created with real craftsmanship. But they are also visionary, aware and innovative. Through their committed and driven design and product development team, they are constantly looking to the future and strive to remain at the forefront of the industry, whether this means developing materials and technology or design and expression. The combination means that the Skaga brand’s ability to mix tradition with trend is almost unique.
Skaga’s basic collection is broad and classic in both fit and style. The brand is constantly updated with concept collections with a slightly sharper style. The most recent example is Skaga Originals by Sighsten Herrgård, which have attracted a lot of attention from trendsetting glasses wearers, as well as from opinion formers and the media. The designers behind Skaga 2011 are Carina Mollsjö, Anna Mälstad, Gustav Kristensson and Eva-Lena Bäckstöm.
Garden Shapes is the design theme for autumn’s Skaga collection. Looking to the garden, the creative design team has drawn inspiration from the dynamics between nature’s own forces of wild growth and the structured shapes created by human hand.
Billowing blades of grass winding around each other, the fantastic engineering skills of birds in building their nests and trellis work transformed into functional designs are just a few examples of shapes and patterns inspired by the garden that can be seen behind the beautifully crafted details of this eyewear range.
Garden Shapes is the result of solid design and product development work, where an instinct for style trends and skilled craftsmanship have come together to create an exciting and colourful collection.
”Garden Shapes” woman / a few examples….
”Garden Shapes” man/unisex / a few exemples….
About Scandinavian Eyewear
Scandinavian Eyewear is a Swedish eyewear company that has been designing glasses since 1948. With its classic Skaga brand, which over the years has been created by a number of renowned Swedish designers, the company has made its mark on Scandinavian eyewear design and today is a market leader in Scandinavia.
Scandinavian Eyewear’s current portfolio includes its in-house Skaga brand as well as a number of other strong eyewear brands. Each has a different character and look, but what they all have in common is the personal commitment that goes into every single brand. Efva Attling and Oscar Magnuson design their own frames for their own brands as part of a well-established, long-term collaboration with Scandinavian Eyewear. Lexington, Oscar Jacobson and Pilgrim joined as exciting new partners in 2010.
Right from the start their ambition was to design and make eyewear of the highest quality with a clear emphasis on Scandinavian style. Scandinavian Eyewear has a heritage and history that few eyewear brands can compare to. They have been making glasses for more than 60 years and their work is backed by solid knowledge and skilled craftsmanship. Their high standards mean that their frames are always distinguished by simple yet elegant design solutions and care over the small details.
Over the years many leading designers have styled the company’s products, including C-A Breger, Sigvard Bernadotte, Sighsten Herrgård, Erik Ljungquist and today Carina Mollsjö, Anna Mälstad, Gustav Kristensson, Efva Attling and Oscar Magnuson.